Tuesday, June 06, 2006

Three Reasons to Write Articles and the Fourth Most Important One!

We think that articles are so important to your internet marketing strategy, that we also tell you the secret of getting your articles read, passed around and high up in the search engines.


1. Branding: Getting your name known amongst your peers and on the internet. The better your article is the easier it will be for larger web sites to pick up and publish your article on their site or in their ezines. The more your web site or name is seen, the more you are remembered and of course, publication on a market leader is very helpful. Produce a quality, well designed, error free article and this reflects well upon your business.


2. Lead Generation: That oh so important resource or signature box. Hopefully your article will be so interesting that people will want to see your web site or join your ezine and look to the resource box to click on your web site link.


3. Promotion: Most people now know that links make a large contribution to your search engine rankings. Provided you add your web site URL to your signature box, as your article proliferates in major article databases as well as hopefully being published, then your links will grow. If you want people to be able to find your article or web site on the search engines, then make sure that there are some major key words in your article and particularly in the heading.


4. Information: The prime reason why people search for and visit web sites is to find out stuff. Your article should be answering this need. Research your market well and look at forums to see the kind of questions people are asking, what they are searching for and most importantly how you can answer them in your article.


Strategy: Of course your article is not going to be read and passed around if it is never opened in the first place. Make sure that you have a catchy and memorable headline, full of keywords and compelling to open. When your future publisher or customer looks down at a list of potential articles – it is the headline and short summary that will catch their eye. Make sure your’s stands our. The more key words that are in the headline and summary – the higher up the search engines it will go.


A well written, well researched article will be sought after, passed around and remembered – which is why your wrote it really I guess!


© Copyright 2006 Biz Guru LLC Lee Lister, writes as The Biz Guru, for a number of web sites including her own sites http://www.BizGuru.us and http://www.clikks.com for all our informational products.

With over 20 year’s management and business consultancy experience with businesses large and small as well as being a serial entrepreneur, she now helps others set up, develop and market their businesses.

The Easiest Way to Create Articles – Public Domain!

by Bueford Copeland

There are many webmasters that find writing articles for their site to be a very tedious task. Many people who need to write articles also procrastinate as much as they can to delay the amount of writing they need to do. Many people dread writing articles because they find researching for the topic and writing down original materials will be too taxing on them.

You need to have your creative juices flowing and simply downloading an article would be plagiarism or tantamount to stealing, not exactly. Have you ever heard about public domain? These are articles written down by many authors that have declared their works to be public domain, which means anybody can use it for whatever purpose they want.

While most authors would prefer to copyright their work for their rights, there are also a number who doesn’t mind sharing their work. Public domain articles are not owned by anybody and can be used and abused by anyone. The writers have waived their rights to their works and it is out there for the public to make use of.

You can use public domain articles in helping you write your articles. With the public domain articles you can simply edit them to your own style and rewrite them as you please to make it suitable for your needs. All the ideas are there already and its just a matter of finding the write article with the topic or subject you need.

This is probably the easiest way to write articles. You don’t need to scour around the library or the internet for hours for information and start an article from scratch. For webmasters who are looking for articles to fill their site and to generate a high ranking for their website in search engine results, they can just modify the article by infusing keywords and keyword phrases related to their site.

A webmaster or website operator do not risk any chance of getting sued for copyright infringement because they are public domain, once again meaning that anybody can use it. Writing articles by using public domain wont require as much work as writing one from scratch would. You save a lot of time also.

One good factor in using public domain articles for your site or for any project is that you save a lot of money. You dismiss the need to hire experienced and seasoned writers that some website operators use to write their articles. While a single five hundred worded article would only set you down 10 to 15 dollars, this cost will drastically increase when you need hundreds of articles to fill the needs of your site.

For those who needs articles to generate newsletters or an e-zine, public domain articles will be very beneficial. You do not need to count on your contributors or pay writers to write down articles for your newsletter or e-zine. You can fill all the pages without any cost or the worry of being sued and sought after by the writers. You can simply copy the articles and place them on your newsletter and e-zine.

Public domain articles are a virtual untapped resource that many people fail to realize the true value. The power of articles, keywords and keyword phrases have been deemed invaluable these past few years for many internet based businesses and sites that want to rank high in search engine results.

The number of article and content writers have grown significantly due to the rise in the demand for articles. As newer and newer topics and subjects have arisen, there are many demands for new articles to be written. An industry has been formed and this is a worldwide demand.

Public domain articles have given a great alternative for those who are cash strapped as well as do not have the time nor the skills to do their articles for themselves.

Searching for public domain articles is as easy as 1 – 2 – 3. You can search for them in search engines and do searches in many directories for the topic or subject that you need. Read them and simpy copy paste them to a word processing program and simply edit them to suit your needs.

ABOUT THE AUTHOR
Bueford Copeland has been managing Computer Networks and providing consulting services for the last 10 years. Please visit www.WorldTech.cc and www.tekArticles.com to submit your articles for free.